Test Bank for Business MindTapV2.0, 1 term (6 months) Instant Access, 0th Edition, William M. Pride, Robert J. Hughes, Jack R. Kapoor

Test Bank for Business MindTapV2.0, 1 term (6 months) Instant Access, 0th Edition, William M. Pride, Robert J. Hughes, Jack R. Kapoor

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Test Bank for Business MindTapV2.0, 1 term (6 months) Instant Access, 0th Edition, William M. Pride, Robert J. Hughes, Jack R. Kapoor

Table of Contents

Lesson 1: Exploring the World of Business and Economics.
Lesson 2: Being Ethical and Socially Responsible.
Lesson 3: Exploring Global Business.
Lesson 4: Choosing a Form of Business Ownership.
Lesson 5: Small Business, Entrepreneurship, and Franchises.
Lesson 6: Understanding the Management Process.
Lesson 7: Creating a Flexible Organization.
Lesson 8: Producing Quality Goods and Services.
Lesson 9: Attracting and Retaining the Best Employees.
Lesson 10: Motivating Employees and Teams.
Lesson 11: Enhancing Employee- Management Relations.
Lesson 12: Building Customer Relationships through Effective Marketing.
Lesson 13: Developing and Managing Products.
Lesson 14: Managing Distribution and Pricing.
Lesson 15: Developing Integrated Marketing Communication.
Lesson 16: Exploring Business Technology.
Lesson 17: Using Accounting and Financial Information.
Lesson 18: Understanding Money, Banking and Credit.
Lesson 19: Mastering Financial Management.
Lesson 20: Understanding Personal Finance and Investments.

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