Description
Test Bank for Economics of Strategy, 6th Edition, David Besanko, David Dranove, Scott Schaefer, Mark Shanley, ISBN : 9781118543238, ISBN : 9781118441473, ISBN : 9781118273630
You are buying Test Bank. A Test Bank is collection of test questions tailored to the contents of an individual text book. Test bank may contains the following types of questions: multiple choice, true/false, fill in the blank, matching, essay/short answer, and free-response questions. Please download sample for your confidential.
Table of Contents
INTRODUCTION: STRATEGY AND ECONOMICS 1
ECONOMICS PRIMER: BASIC PRINCIPLES 9
PART ONE: FIRM BOUNDARIES
1 The Power of Principles: An Historical Perspective 41
2 The Horizontal Boundaries of the Firm 61
3 The Vertical Boundaries of the Firm 98
4 Integration and Its Alternatives 132
PART TWO: MARKET AND COMPETITIVE ANALYSIS
5 Competitors and Competition 165
6 Entry and Exit 196
7 Dynamics: Competing Across Time 226
8 Industry Analysis 258
PART THREE: STRATEGIC POSITION AND DYNAMICS
9 Strategic Positioning for Competitive Advantage 293
10 Information and Value Creation 333
11 Sustaining Competitive Advantage 363
PART FOUR: INTERNAL ORGANIZATION
12 Performance Measurement and Incentives 401
13 Strategy and Structure 437
14 Environment, Power, and Culture 470
GLOSSARY 501
NAME INDEX 511
SUBJECT INDEX 517
Reviews
There are no reviews yet.